Downtown Bentonville Inc. announced Monday the hiring of Dana Sargent Schlagenhaft as Communications Director, bolstering the non-profit organization's ability to engagewith the local community, corporate partners, and the media.

Dana will continue to serve in her current role as Executive Producer ofDWTN Media​, Downtown Bentonville Inc.’s digital storytelling project.

“Dana brings vast experience in mission-driven communication and passion for our community -- but far more important than that, she bringsheart,” said Executive Director Andrew Heath. “Dana’s professional background as a small business owner, marketing consultant, and former local news anchor/producer will be a great addition to our team as wenavigate 2021.”

“As a thirty-year Bentonville resident, it’s a huge honor to join Downtown Bentonville, Inc.,” said Sargent Schlagenhaft. “I look forward to working with our energetic staff, supporters, and partners to create memorable experiences for our community, support the investments and businesses that make our downtown vibrant, and continue to tell the unique story of Bentonville via DWTN Media.”

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Dana will step into the Communications Director role immediately. She encourages local media and community partners to reach her at 479.372.2172 and ​dana@downtownbentonville.org​ .

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